Featuring carefully selected categories ranging from rare art works to fine jewellery, hand-crafted watches to luxury travel, exquisite furnishings to deluxe automobiles. All participating exhibitors are leaders in their respective fields, executing superior design and striving for the ultimate in quality and perfection. Several big ticket luxury brands have already confirmed their participation, subject to a time-bound confidentiality. The names can be revealed only after the confidentiality tenure has expired.
We have extended invitations to exhibit to only the “true” luxury brands, and we are presently engaged in discussions with a few more select group of global brands and local distributors.The bookings for the expo begin from September 1st, 2012. Every brand is required to be approved by the advisory board and the management of TILE by October 23rd, 2012.
The Indian Luxury Expo will showcase the world’s leading luxury brands of the highest calibre to a strictly-by-invitation audience during the three day exhibition that will exhibit masterpieces of renowned national and international brands to a highly discerning guest list from across the world.
Attendance at the Expo will be by invitation only. This will allow us to restrict access to the Expo towards an ultra-affluent target market, relevant to our exhibitors, and important to the success of the project. Many of the delegate invitations will be for VIP’s and dignitaries representing the ultra-affluent, royalty, diplomats, business leaders, etc. We will also be targeting a select list of celebrities to attend.
A client interested in visiting the Expo may send a request to receive a personal e-invitation in advance to firstname.lastname@example.org or register on the web at: www.theindianluxuryexpo.com The request is subject to approval by the TILE Management and does not guarantee an invitation to attend the Indian Luxury Expo.
A comprehensive, multifaceted Public Relations campaign targeting a range of stakeholders is already underway. The event will be promoted in English and Regional Languages via all major local and international media distribution channels i.e. TV, newspapers, magazines and online platforms. Key media will be hosted at the event and will have 24-hour access to fully-functional high-tech media room to enable immediate distribution of photographic and editorial coverage.
A media campaign will be implemented in mainstream media in Indian Metros in the lead up to the Indian Luxury Expo(billboards, newspapers, magazines).Our media partner for the expo will run full page advertisements and editorial in various editions commencing October, 2012. Other media partnerships will be announced shortly.
Once a brand is signed, we would expect the brand to run parallel communication campaigns including ad-campaigns, PR and marketing buzz. For the debut event, the brands will have only about a month to promote themselves for the Expo. The questions given below, further discuss the possibility of the participating brands and exhibitors to conduct events at their arenas.
Events can take place at the stand from 1600 hrs – 0100 hrs.
Advertising of all kinds is only permitted within the exhibitor’s official stand area. Promotion teams may operate only with special permission. No information material of a political nature may be distributed in the form of posters, information material etc. Moreover, no political statement may be included in the design and decoration of the stands. It is forbidden to stick posters and other stickers on the wall and the floor outside the hired stand.
Advertising by means of loudspeakers, the display of slides or films, or the inclusion of performances or shows, require the written approval of the management. Written approval must also be obtained for the use of other equipments and installations intended to enhance the impact of advertising either optically or acoustically. Advertising of a religious or political nature is strictly prohibited.
The information our clients share with us is confidential and treated as such. This information also forms part of the intellectual property of Jukebox the Group; therefore we would not be in a position to share this with external parties.
Exhibitors are responsible for their own stand design and construction (power is provided). The Organisers will be pleased to offer advice and guidance and can provide a fully comprehensive service if required. The space rental includes: heating, ballroom lighting, and ballroom supervision, cleaning of gangways, as well as electricity and water consumption. Installations of electricity and water, partition walls, according to requirements, must in all cases be expressly ordered.
All exhibitors’ construction plans (floor plan and front view) must be submitted in duplicate to The Indian Luxury Expo for approval. The exhibition stand must comply with the overall plan for the exhibition. The following would come in handy for stall designs and is recommended for its quality
We will provide security cover for the halls. Security cover for the exhibition stand itself is a matter for the exhibitors. They are advised to take out appropriate insurance cover against such risks. During the night valuable and easily removable items should be securely locked up. Private security staff to guard the stands during the night-time may only be employed subject to written agreement by us.
The guest invitees will receive an opportunity to attend the fabulous luxury evenings spread over three days. This will include a lavishly designed homogenous-mix of sumptuous food and liquor. The evenings will further include entertainment options like plays, live jazz music and opera, stand-up comedy and ball room dancing. The guests shall include the cream of the society from the metro and surrounding cities invited exclusively.